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Design Systems: When They Pay Off (and When They Don't)

"We need a design system" has become a reflex — sometimes right, sometimes a very expensive way to procrastinate on shipping.

When it pays off

  • More than one designer or more than one developer touch the same UI.
  • The same components get rebuilt with small differences every sprint.
  • Your product ships in multiple languages or platforms and drift hurts.

When it doesn't

  • You're pre-product-market-fit and the UI changes weekly by design.
  • One person owns all screens end to end.
  • You'd be systematizing screens you're about to throw away.

The middle path

Start with tokens (colors, type, spacing) and the five components you rebuild most. That's a week of work, not a quarter — and it's the foundation the full system snaps onto later.

We build token-based design systems in Figma with matching coded libraries — if that's the stage you're at, talk to us.

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